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Hi!

I'm Maria.

I design learning experiences that make a difference.

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check out

some of my work

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I am a learning ​experience designer.

I believe, no change is possible without learning. ​People naturally learn through experiences ​everywhere and all the time. By purposefully designing ​learning experiences I help people build a better ​future by changing how they think, feel and act.


Learning experiences are not limited to school, ​university, or training at work. Every life experience ​can be a learning experience. This perspective opens ​up almost unlimited creative possibilites for design.


Being a LX designer means being empathetic, human-​centered, creative, and artistic. It means to be a ​system thinker, a deep diver, a communicator, and a ​learner. Sometimes it means to go against the flow to ​stay true to the values of​ ​this discipline.


It’s challenging but I am happy to be ​on this journey.​ ​

Will you join?


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Some of my work

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Care process training

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Lohmann & Rauscher

Traditionally the training of sales representatives is ​focused on products they have to sell. As a result ​they often overlook the needs of the customers ​and patients.



Together with medical and sales experts we came up ​with a different way to train new sales reps. Instead of ​memorizing the products, they learn about the whole ​patient care process for specific conditions. Solving ​interactive clinical cases, they learn to recognize the ​problems and see products as a part of the solution.


Tools: Articulate Storyline, Adobe Illustrator

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Sales onboarding

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Lohmann & Rauscher

Being a new sales representative in a company that ​works with customers in complex healthcare ​systems is challenging. Face-to-face sales trainings ​are often available several months after the first ​working day. Who is to help?



I created interactive digital modules, based on sales ​process requirements and the experience of the most ​successful sales representatives. They provide smooth ​onboarding experience making the sales processes ​tangible and practical, and prepare the new employees ​for trainer-led workshops.


Tools: Articulate Storyline, Canva

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Learning Friday

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Lohmann & Rauscher

Before the introduction of the digital learning ​platform, the company’s internal training offer ​consisted of multiple-hour face-to-face sessions ​that were often overwhelming and were available ​just several times a year. The new platform offered ​an opportunity for self-paced and self-directed ​learning but it was ignored by most employees.



I designed Learning Friday to facilitate the experience ​of using the platform, to encourage employees to share ​their knowledge and skills with their colleagues, and to ​build horizontal networks by giving people from ​different countries and departments opportunities for ​social learning and connecting.


Tools: Fuse (LMS), Canva, Mural

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Urban learning tours


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Vienna is one of the world's best cities to live. Coming ​from a country with much lower standards of living, I ​was interested in finding a way how one can learn and ​appreciate what makes this city great. I didn’t find ​such tours so I decided to create them myself.



I designed unconventional city tours which highlighted one ​aspect of urban life, for example, public transportation ​system, new district development or even wine making. ​The tours were designed to make participants active by ​playing roles that are different from a passive listener - for ​example, by being an “auditor” of the public transportation ​system or a sommelier of the local wines.

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Graffiti to connect

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City of Vienna

Grätzloase is the City of Vienna initiative which helps ​citizens improve their neighbourhoods.


Initially, I just wanted to paint over an ugly wall in front of ​my house. I ended up conducting a workshop where a ​group of 18 neighbours learned about graffiti as street art, ​made stencil drafts, and had an opportunity to get to ​know each other. Together we created 18 stencils. Then I ​organized a street fest and invited neighbours to ​participate by spraying their drafts, playing, and ​connecting.


Tools: PowerPoint, Laser Cutter

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How I can help:

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Training

If you are not sure what ​learning experience design is ​about but feeling curious what ​positive changes it can bring to ​your context, I will be happy to ​offer LXD training tailored to ​your needs.


Read the basics here.



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Consulting

LXD is a discipline based on ​human-centered design - a ​creative approach to problem ​solving. If you want to redesign ​your existing solution or have ​not developed any solution yet - ​I will be happy to guide you ​through the process using LXD ​mindset, methods and tools.

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Design

If LXD is the right approach for ​your project - it’s time to create ​a solution together!


Don’t rush to define what kind ​of a solution it will be - LXD ​embraces creativity and, ​therefore, uncertainty. Don’t ​fear, trust the process.



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Let's create magic together!

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